---
title: "Izana, for fertility clinics"
description: "Keep your patients on track between visits. Izana AI supports your couples at home and shows your team who's ready and who needs a call: clinically governed, to your protocol, never replacing your care."
url: https://izana.ai/clinics
---

# Keep your patients on track between visits.

Izana AI supports your couples at home, and shows you who's ready, and who needs a call.

- See who's ready, and who needs a call
- Catch drop-off before couples vanish
- No extra work for your team

## Most lost cycles aren't lost in the lab.
Your patients spend their cycle at home, where you can't see them. Burden builds, adherence slips, and couples quietly drop out, for reasons that have nothing to do with biology.

- **1 in 2** — couples don't complete the cycles you recommend (most often from burden, rarely from biology) [Shen et al., 2023](https://pubmed.ncbi.nlm.nih.gov/37987953/)
- **<5%** — of your fertility journey is time inside the clinic (the rest is at home, unguided) [Wu et al., 2013](https://pubmed.ncbi.nlm.nih.gov/23454007/)
- **47%** — more couples complete another cycle when supported at home (better retention directly drives your cumulative success rate) [Harrison et al., 2025](https://pubmed.ncbi.nlm.nih.gov/40620386/)

## A colleague in the room you've never been in.
- **Catch drift before it's silence** — Izana supports couples through the burden between cycles and flags them before they quietly disappear.
- **See the months you couldn't** — A continuous, structured view of adherence, wellbeing and the partner. Not surveillance, just signals you can act on.
- **A patient experience that wins** — Everyone has the same lab and incubators. The real differentiator is how it feels to be your patient.
- **Better outcomes, no protocol change** — Gains come from couples completing more of the cycles they start, without touching your clinical pathway.

## Better retention is the last big lever on your success rate.
The lab is already optimised. The remaining gains in cumulative live births come from couples completing the cycles they start, without changing a thing about the medicine.

- **51→72%** — cumulative live-birth rate over six cycles, optimistic vs. conservative. The 21-point gap is discontinuation, couples who stop, not biology. [Malizia et al., NEJM 2009](https://doi.org/10.1056/NEJMoa0803072)
- **½** — a less-burdensome experience roughly halved dropout in a prospective cohort. Burden is modifiable, and so is retention. [Verberg et al., 2008](https://doi.org/10.1093/humrep/den219)
- **1 in 8** — babies in Spain are now born through assisted reproduction, with ~1M cycles a year across Europe. Demand is structural and rising. [The Cost of Waiting · market paper](/research)

## The pilot — Twenty couples. Ninety days. Measured against your own baseline.
One cohort, alongside standard care, with nothing changed in your pathway. Continuation, burden, partner engagement and feasibility, versus your prior numbers, not someone else's.

## What your clinic gets
### A cohort dashboard, reviewable in seconds
Every couple in preparation, three signals each, sorted by who needs a call. Trends and flags, never private messages. Built around your protocol.

### Clinically-governed patient support
Daily plans and answers route through your clinic's protocol and are reviewed by a clinical dietician. Anything needing your team is flagged and escalated, never resolved over your head.

### Partner tracking, finally
The male side, roughly half of every case, tracked properly: alcohol, smoking, sleep, heat, weight and supplements, rolled into one partner signal.

### A pilot measured against your own baseline
One cohort, alongside standard care, nothing changed in the medical pathway. Continuation, burden, partner engagement and feasibility, measured against your prior numbers.

### Designed for fertility clinics
Built around clinical workflows and IVF protocols, not generic healthcare software bent to fit. Onboarding by clinic code, signals mapped to how a cycle really runs.

## Questions
### Does Izana give medical advice?
No. Izana works to your protocol and supports lifestyle and adherence between visits. It doesn't diagnose, prescribe, or change care. Anything clinical is flagged and routed to your team.

### What does the clinic actually see?
Three derived signals per couple, trends over time, and flags when something drifts. Never private messages or raw logs. Reviewable in seconds.

### How much work is it for our staff?
Minimal. Couples onboard via a clinic code. Your team reviews a dashboard when convenient and acts on flags. It adds visibility, not workload.

### What does the pilot cost?
The initial pilot is free to the clinic. One cohort, ninety days, measured against your own baseline. The goal is shared evidence before anything else.

